AppsPress. Mobile Advertising Platform презентация

Market
Summary
Company
Apps Press

Who we are
Our head office located in Amsterdam, NL, with 2 development office in Moscow, RU and HK.
Over 10 years experience in development, promotion of web& mobile projects.
Among our partners such companies as Yandex, Mail.ru, AliExpress, BQ Mobile, QUMO and others.
AppsPress – unique mobile advertising platform
ConsApp – consulting service for creation or optimization cost per install, revenue sharing for Device manufacturers
Tablet/Smartphones shell for safe and easy children usage, including production support.
Our services
10+

Mobile advertising market
In 2015 it is $68 billion In 2016 projection is $100 billion or 51% of all digital advertising and growing further
MindShare name mobile advertising as «global super trend»
Top spending countries are USA – 40% and China – 22%.
In 2016 will be 2 billion of Smartphones and 1 billion of Tablet users worldwide.
Huge audience – huge volume – but minimum share of this goes to Devices manufacturers.

What is AppsPress
User-friendly home screen widget, pre installed on any Android Smartphone or Tablet PC, advertising free mobile apps.
Click on any icon of widget bring user to either Play Market or linked APK with confirmation of agreement to install free app.
PPC advertising (context), video ads & banners are also available.

AppsPress installation
On the factory. AppsPress is included in factory’s firmware. Widgets are added to main and second screens.
Via FOTA. AppsPress is included in new firmware. Devices are updated over the air.
In the Service Centers. AppsPress is installed on each device during repair.
On the Storehouse. Install on Vendor’s storehouse before sales.

Smartphone Widget
Main screen – 4х1
Apps changing few times daily
Second screen – 4х3

Tablet PC Widget
Main screen – 6х1
Second screen - 6х3
Apps changing few times daily

Used formats
Banner or video
Context
App icon

Advantages
Your App icon ALWAYS on the screen (regardless of whether it is installed or not yet). Push notifications are also available.
Banner with link on the landing or small video. Can be installed on the main, second or lock screens.
Your context ads on the main screen

Summary
Mobile advertising market are big and growing. We propose to device manufacturer instrument to increase their earnings from this market.
AppsPress deliver your application to the Android devices directly! Your app’s icon is displayed on screen before installing!
CPI, CPA and CPS terms,
Cost of install depend of volume and geo.
Call AppPress