Influence of video name blurring onto its YouTube search result ranking - SeeZisLab презентация

We took two virtual machines and concomitantly registered one YouTube account for each of them; at the same time one channel was created for each account and 5 pairs of video files were loaded, respectively. All videos were similar as for their timing, bitrate, resolution, title, description, and tags. They were uploaded by pairs; the only difference between them was as follows: one video contained in its name a key word and a short description, whereas the other one – a key word and a long description. Video files were uploaded on 2 channels.

After that, videos’ rates were taken in YouTube search results. All videos were located together - one after another, inseparably. In order to construct graphs, we did as follows: those videos that had higher positions compared to their competitor were given 1 point, the lower ones - 0 points. The result is presented in the graph below.

The experiment was carried out for two weeks; after this time can see the following results.
Data of show how title’s positions changed after 2 weeks of the experiment. It indicates to the fact that names with a short title have better results in the search on YouTube.