The emergence of sociolinguistics: where, when and why? презентация

Why is it studied?
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The key idea is to explain reasons for speaking differently in different social situations and how language is used to convey a social meaning

Welsh signs
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Why is it studied?
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The media's promotion of sociolinguistics creates a buzz of interest around the topic, leading the public to take an interest into sociolinguistics;
Examining the way in which people use language in different social contexts can begin to explain how language works and the workings of social relationships in a community.

When and where?
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First attempt: Indian language – 50BC
19th and 20th centuries: dialectology
Indian and Japanese linguists: first conducted study into relationship between language and society in the 1930s
1952: the term ‘sociolinguistics’ was coined by Haver Currier
1960:: western scholars, such as William Labov and Basil Bernstein became interested in sociolinguistics

Reasons (1)
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the contradiction between the linguistic postulates and the reality; all languages are equal in terms of structure; all speakers have similar language skills;
in real life – languages are not equal in their functions and status; some people have better command of the language than the other.

Reasons (2)
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sociolinguistics appeared in response to social needs;
the process of decolonization.