Презентация на тему Dress Codes

KATE FOX: “WATCHING THE ENGLISH”DRESS CODES DRESS UNIVERSALSThe way we dress can serve:Sex differentiationStatus signalsAffiliation signals NATIONAL COSTUME WHY?National identity of English is about rules.There ARE rules but Weather?Country style?“There are no longer A RULE ABOUT RULESGenerally the English dress BADLYBut High-class gentlemen suitsSportCountryCeremonialInnovative street-fashionBONUS:An American tradition “Casual “ECCENTRIC” RULEStreet fashion in Britain is not the freedom of individualbut a tribal uniform.Every sub-culture THE AFFECTED INDIFFERENCE RULERelated to The Importance Of Not Being Ernest Rule (Humour).Rules of the EXCEPTION EMBARRASSMENT RULEEnglish (as many others) want to fit in and look appropriate. Have no natural MAINSTREAM AND TRIBAL UNIFORMS COLLECTIVE DISTINCTIVENESS RULESubculture dress code:CodeChipher (special language)Strict (uniform)What and how you wearNo varietyEmbarrassment HUMOUR RULESThe importance of not being earnest rule CLASS RULES: YOUTH AND YOOFUpper-class Zara, Princess Ann’s daughterHas piercing in her earsRing in her A SHORT DENIM TOPSHOP JACKETTraceyTight slightly shiny black lycra/nylon trousersClumpy lack high-heeled platform shoesSasikaA pair HAIRTraceyArtificialGel, dye, spraySaskiaStraightCleanFloppyPlaying with hair CONCLUSION_________________________________________________________________________________________________________________________________________________
DRESS UNIVERSALSThe way we dress can serve:Sex differentiationStatus signalsAffiliation signals

Слайды и текст этой презентации

Слайд 1

KATE FOX: “WATCHING THE ENGLISH”DRESS CODES

KATE FOX: “WATCHING THE ENGLISH”

DRESS CODES


Слайд 2

DRESS UNIVERSALSThe way we dress can serve:Sex differentiationStatus signalsAffiliation signals

DRESS UNIVERSALS

The way we dress can serve:

Sex differentiation

Status signals

Affiliation signals


Слайд 3

NATIONAL COSTUME

NATIONAL COSTUME


Слайд 4

WHY?National identity of English is about rules.There ARE rules but Weather?Country style?“There are no longer

WHY?

National identity of English is about rules.
There ARE rules but

Weather?

Country style?

“There are no longer any rules”


Слайд 5

A RULE ABOUT RULESGenerally the English dress BADLYBut High-class gentlemen suitsSportCountryCeremonialInnovative street-fashionBONUS:An American tradition “Casual

A RULE ABOUT RULES

Generally the English dress BADLY
But
High-class gentlemen suits
Sport
Country
Ceremonial
Innovative street-fashion


BONUS:
An American tradition “Casual Friday” failed in Britain miserably.

Good at uniform


Слайд 6

“ECCENTRIC” RULEStreet fashion in Britain is not the freedom of individualbut a tribal uniform.Every sub-culture

“ECCENTRIC” RULE

Street fashion in Britain is not
the freedom of individual
but a tribal uniform.
Every sub-culture member is
outstanding In EXACTLY the same way.

The only eccentric person
in the UK is the Queen.
She dresses like nobody.

How eccentric!

Classic!

Timeless!


Слайд 7

THE AFFECTED INDIFFERENCE RULERelated to The Importance Of Not Being Ernest Rule (Humour).Rules of the

THE AFFECTED INDIFFERENCE RULE

Related to The Importance Of Not Being Ernest Rule (Humour).
Rules of the game is not to be SEEN interested in your clothes.
PRETEND not to care of how do you look.

Especially males.


Слайд 8

EXCEPTION

EXCEPTION


Слайд 9

EMBARRASSMENT RULEEnglish (as many others) want to fit in and look appropriate. Have no natural

EMBARRASSMENT RULE

English (as many others) want to fit in and look appropriate.
Have no natural taste


Слайд 10

MAINSTREAM AND TRIBAL UNIFORMS

MAINSTREAM AND TRIBAL UNIFORMS




Слайд 11

COLLECTIVE DISTINCTIVENESS RULESubculture dress code:CodeChipher (special language)Strict (uniform)What and how you wearNo varietyEmbarrassment

COLLECTIVE DISTINCTIVENESS RULE

Subculture dress code:
Code
Chipher (special language)
Strict (uniform)
What and how you wear
No variety

Embarrassment






Слайд 12

HUMOUR RULESThe importance of not being earnest rule

HUMOUR RULES










The importance of not being earnest rule



Слайд 13

CLASS RULES: YOUTH AND YOOFUpper-class Zara, Princess Ann’s daughterHas piercing in her earsRing in her

CLASS RULES: YOUTH AND YOOF

Upper-class Zara, Princess Ann’s daughter

Has piercing in her ears
Ring in her belly-button
Pierced eyebrow

Lower-class
Tracey

Pierced her tongue
That was “daring” and “eccentric”.

Middle-class
Saskia

Has piercing in her ears also but
No ring in her belly-button and no pierced eyebrow
Because it may seem “common”


Слайд 14

A SHORT DENIM TOPSHOP JACKETTraceyTight slightly shiny black lycra/nylon trousersClumpy lack high-heeled platform shoesSasikaA pair

A SHORT DENIM TOPSHOP JACKET

Tracey


Tight slightly shiny black lycra/nylon trousers

Clumpy lack high-heeled platform shoes

Sasika


A pair of cords

Boots

Big soft scarf wrapped several times round her neck


Слайд 15

HAIRTraceyArtificialGel, dye, spraySaskiaStraightCleanFloppyPlaying with hair

HAIR

Tracey

Artificial
Gel, dye, spray

Saskia

Straight
Clean
Floppy
Playing with hair


Слайд 16

CONCLUSION_________________________________________________________________________________________________________________________________________________

CONCLUSION


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